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Frequently Asked Questions
iPura Value Points
Links
Questions:
Answers:
1.Why
are additional food safety precautions necessary?
A safe food supply is vital to human health and economy.
Often food products carry disease causing bacteria before
harvest. If improperly processed or packaged, or
insufficiently handled, the bacteria in the product can
rapidly multiply to dangerous levels. According to a report
published by the Center for Science in the Public Interest (CSPI),
seafood is the leading known cause of foodborne illness
outbreaks. The next largest contributors are eggs, fruits
and vegetables, beef and poultry.
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2.What causes food
poisoning?
Food poisoning is an acute, often severe gastrointestinal
disorder caused by eating food contaminated with bacteria or
the toxins they produce. For some consumers, foodborne
illness results in temporary discomfort or lost time from
work or other daily activity. For others, especially older
adults, children, and those with impaired immune systems, a
foodborne illness may have serious or long-term
consequences, and may be life-threatening. The risk of
foodborne illness is of increasing concern due to changes
resulting from globalization, aging of our population,
changes in consumer eating habits, changes in food
production practices, and increasing numbers of
immunocompromised individuals.
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3.What are
pathogens?
An agent that causes infection or disease, especially a
microorganism, such as a bacterium or protozoan, or a virus.
E. coli, Salmonella, Campylobacter and Listeria are the
leading cause of over five thousands of deaths each year in
the U.S. alone, and lead to product recall and loss to the
economy.
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4.What are food
contaminants?
Contaminants are adulterants that alter the purity of the
food.
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5.What is iPura?
iPura is a premium seal that is defined by scientific
innovation, proprietary organic methods and service
guarantees that gives consumers control over the risks
associated with consuming contaminated food. The seal is a
guarantee that the product meets “The Highest Standard in
Food Safety”.
The iPura® seal is a symbol of excellence anchored by a
daily food safety and quality program with science-based
controls to mitigate foodborne pathogens to ensure that your
food products are clean and safe without affecting the
natural taste, texture or color while safeguarding
nutritional value and health benefits.
iPura adds value to the distribution chain by satisfying
consumer demand for natural, healthy, clean, safe and
sustainable food. Processors, importers, distributors, food
service and grocers can reduce spoilage and liabilities,
increase sales and profit margins while protecting their
brand image and safeguarding public health.
Only licensed products carry the premium iPura seal, a mark
of excellence supported by extraordinary safety controls and
precautionary measures which establish iPura as “The Highest
Standard in Food Safety”. Currently licensing seafood
processors, iPura will expand into poultry, meats and
produce.
Safety controls prior to packaging
• Patented “organic clean step”
• Turn-key industrial hardware
• On-site food safety and quality assurance team
• Multiple interventions to combat foodborne hazards
• On-site microbiologist for continual testing against
foodborne hazards
• Packaging within a cleanroom environment
• Independent certification
• Chlorine free
Safety controls through the distribution chain
• Temperature monitoring
• Protection against cross contamination
• Traceability with a point of origin marker
• Security authentication against counterfeiting
• Insurance against regulatory intervention and product
recall
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6.How does iPura
represent “The Highest Standard in Food Safety?”
iPura represents The Highest Standard in Food Safety based
on its comprehensive daily on-site food safety and quality
services imbedded in the iPura Food Safety and Quality
Service and Licensing Program. This program executes
proprietary science-based controls to mitigate foodborne
pathogens, and to identify and prevent contaminants and
banned substances from entering your food supply.
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7.What is the
“organic clean step“?
An organic non-thermal microbial kill step performed by
Global Food Technologies prior to packaging, using our
proprietary turn-key hardware and trained personnel. The
microbial intervention is a patented hurdle technology
representing a combination of scientific interventions to
achieve superior efficacy. This technology capitalizes on
our expertise in cellular biology and engineering by
combining pressure, temperature, vacuum, UV disinfected
water and an organic antimicrobial solution to mitigate
disease causing pathogens and other spoilage organisms in
food products. Our organic technologies are focused on the
elimination of food poisoning due to the ingestion of E.coli,
Salmonella, Listeria, Campylobacter, Vibrio and other deadly
pathogens which frequently contaminate food products during
the farming, processing and packaging stages.
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8.What is
controlled packaging within a “cleanroom”?
Our processing cleanroom is created by unilaminar airflow,
positive air pressure, and HEPA filtration to mitigate
cross-contamination. In addition, the ambient temperature of
the processing room is tightly controlled to suppress
microbial proliferation on the product and food contact
surfaces.
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9.Does iPura alter
the food?
No. Our organic microbial interventions addresses foodborne
hazards without affecting the natural taste, texture or
color while safeguarding nutritional value and health
benefits.
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10.How is iPura
“natural”?
The iPura Food Safety Service and Licensing Program utilizes
only environmentally friendly and organic antimicrobial
agents, clean water, pressure, vacuum, and non-thermal
temperatures to perform multiple microbial interventions.
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11.Why does GFT employ
an on-site microbiologist at each licensed food processing
facility?
As part of the comprehensive food safety and quality service
program, we conduct daily efficacy testing of product as
well as environmental monitoring of the processing facility.
In addition to independent laboratory analysis which tests
for banned substances and chemicals, the on-site laboratory
tests daily for pathogens with PCR, ELISA, and other rapid
testing methods.
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12.Why does iPura
monitor temperature throughout the distribution chain?
iPura products are handled with strict adherence to the
optimal storage temperature to maintain safety, freshness
and quality.
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13.What is a
point-of-origin marker?
Each master carton is tagged with an iPura identification
marker that allows immediate identification to source, date
and batch.
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14.How is iPura insured?
(More
info)
All products that carry the iPura seal are insured against
regulatory intervention and product recall at all stages in
the distribution chain. This unique insurance coverage is
attached to the product and indemnifies each stakeholder in
the chain of possession, a new paradigm in perishable food
product insurance
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15.How does iPura
protect against piracy?
(More info)
Anti-counterfeit measures are implemented with
authentication labeling and Intaglio technology on all iPura
products. This maximum security measure is taken to assure
the highest level of safety and security to customers around
the world.
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16.What is independent
certification?
(More info)
The iPura Food Safety and Quality Service Program requires
an independent certification of its food safety and quality
plan for each of its licensees. The iPura Program currently
recognizes the BAP Certification by the Aquaculture
Certification Council, and the Safe Quality Food
Certification (SQF level 3) by the Food Marketing Institute
as qualified requisite programs.
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17.Is iPura FDA
approved?
iPura food safety controls meet and exceed U.S. HACCP
regulations and Good Manufacturing Practices. The organic
antimicrobial agents are allowed under the Code of Federal
Regulations 21 CFR part 173. The use of the organic
antimicrobial agent for seafood is allowed under FDA Food
Contact Notification number 699.
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18.How does iPura
support existing food brands?
Maintaining brand integrity requires use of the best
available technologies and practices to address the concerns
of consumers, industry and governments in all major markets.
When contaminated products reach the market, company brand
and market share is at stake. Distributing defective food
can irreparably harm a company’s bottom line. Sourcing and
providing “The Highest Standard in Food Safety” is in the
best interest of all food industry stake-holders.
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19.How does iPura
benefit processors?
Processors who have an iPura Food Safety Service and
Licensing Contract with Global Food Technologies affix the
iPura seal on their products. The iPura food safety seal is
a symbol of excellence. With iPura processors can:
• Exceed food safety regulatory mandates.
• Add integrity and value to their company and products.
• Be a leader in Food Safety.
• Profit by meeting consumer demand for safety and quality.
• Pass on costs to consumers who are demanding safer food.
• Benefit from iPura marketing support.
• Gain a competitive edge over competitors by offering iPura
products to buyers.
“An important consequence of national
efforts to control imports of food that fail to comply with
statutory minimum sensory and safety quality standards has
been the rejection and sometimes destruction of significant
quantities of product. This causes serious interruptions of
international trade and results in large product and
financial losses.” - Food and Agriculture
Organization of the United Nations (FAO): 2004 Conference on
Food Trade, Consequences of Quality Defects for the
International Food Trade.
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20.How does iPura
benefit the entire food supply chain?
Food safety is a growing concern throughout the world.
Consumers are growing more knowledgeable and sophisticated
in their understanding of their food supply and how it is
processed and distributed. Grocers and food service
providers respond to consumer demand for increased food
safety by sourcing premium products. Promoting food safety
is smart business. • Suppliers who
offer premium iPura products gain a competitive edge.
• Supplies can meet demand and expand their markets with the
Highest Standard in Food Safety.
• Suppliers can benefit from the iPura wide-reaching
marketing campaign.
• Suppliers can reduce their spoilage and losses with
complete sell through.
• Suppliers will reduce exposure to cross-contamination.
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21.When will iPura Food
Safety be available?
Products with the iPura seal will first be available for
seafood in the second quarter of 2008 followed by poultry
and meat products.
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22.How much does iPura
cost?
At the grocery store, the cost to the consumer amounts to
just pennies per meal. According to the U.S. Economic
Research Service the cost of food poisoning to the U.S.
economy exceeds nine billion dollars a year. The cost of
food poisoning to a loved one can be immeasurable.
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23.How does iPura help
the environment?
iPura helps the environment by reducing the amount of
rejection, recall, waste and spoilage of processed products
due to microbial contamination. Sensible management of our
seafood resources is vital to feeding the world’s growing
populations while at the same time safeguarding our natural
resources.
Today, our planet is supporting a growing population of over
6 billion human beings. But no matter how diverse
populations have become, people everywhere all share the
same need to breathe clean air, drink fresh water and eat
uncontaminated food. The sheer numbers of earth’s
inhabitants are straining its resources as they try to keep
pace with the growth of the human population. The
constriction of potential food sources now requires
virtually all food to be processed and, as a result, a
worldwide distribution system has developed.
“An important consequence of national
efforts to control imports of food that fail to comply with
statutory minimum sensory and safety quality standards has
been the rejection and sometimes destruction of significant
quantities of product. This causes serious interruptions of
international trade and results in large product and
financial losses”. - Food and Agriculture Organization of
the United Nations (FAO): 2004 Conference on Food Trade,
Consequences of Quality Defects for the International Food
Trade.
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24.What is the iPura
Food Safety Pledge?
The iPura Food Safety Pledge signifies quality far exceeding
the ordinary. The iPura pledge is a
promise that Global Food Technologies has conducted a clean
step on the product as part of a food safety and quality
service contract with food manufacturers. This additional
clean step and specially formulated packaging mitigates
disease causing bacteria in food products, creating safer
food and extended shelf life without altering the food’s
natural taste, texture, color while safeguarding nutritional
value and health benefits.
The iPura Pledge is a promise from your
grocer, food service provider and their distributors that
they adhere to iPura approved food handling practices.
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iPura Value Points
Patented “organic clean
step”
(Return to iPura
Value Points)Our patented
organic non-thermal microbial kill step performed by Global
Food Technologies prior to packaging, using our proprietary
turn-key hardware and trained personnel. The microbial
intervention is a patented hurdle technology representing a
combination of scientific interventions to achieve superior
efficacy. This technology capitalizes on our expertise in
cellular biology and engineering by combining pressure,
temperature, vacuum, UV disinfected water and an organic
antimicrobial solution to mitigate disease causing pathogens
and other spoilage organisms in food products. Our organic
technologies are focused on the elimination of food
poisoning due to the ingestion of E.coli, Salmonella,
Listeria, Campylobacter, Vibrio and other deadly pathogens
which frequently contaminate food products during the
farming, processing and packaging stages.
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Turn-key industrial
hardware
(Return to iPura
Value Points)The iPura
Food Safety and Quality Service Contract provides
proprietary hardware and controls for the microbial
intervention and “organic clean step” performed at the
processing point prior to packaging. Our custom hardware is
designed to perform the scientific interventions to achieve
superior efficacy by combining pressure, temperature,
vacuum, UV disinfected water and an environmentally friendly
organic antimicrobial solution targeted at the elimination
of disease causing pathogens and other spoilage organisms in
food products.
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On-site food safety and
quality assurance team (Return
to iPura Value Points)The
iPura Food Safety and Quality Service Contract provides
the services of a dedicated team of system operators,
technicians, microbiologist, and food safety experts who
daily execute the microbial intervention and validation of
the program efficacy on a continuous basis.
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Multiple interventions
to combat foodborne hazards
(Return to iPura Value Points)The iPura Food Safety and Quality Service Program requires
an independent certification of its food safety and quality
plan for each of its licensees. The iPura Program
currently recognizes the BAP Certification by the
Aquaculture Certification Council, and the Safe Quality Food
Certification, SQF level 3 by the Food Marketing Institute
as qualified requisite programs. In addition to meeting
regulatory and environmental standards, the iPura
program implements a daily regimen which includes the
application of antimicrobial ice introduced at critical
control points followed by a product wash before the product
enters the pressure chambers described in company patents.
Additional measures include control of the processing
environment by utilizing unilaminar airflow, positive air
pressure, and HEPA filtration to reduce cross-contamination.
In addition, the ambient temperature of the processing room
is controlled to suppress microbial proliferation on the
product and food contact surfaces. Packaging, temperature
monitoring and traceability provide additional controls
throughout the distribution chain.
|
On-site microbiologist
for continual testing against foodborne hazards
(Return
to iPura Value Points)The
iPura Food Safety and Quality Service Contract provides
the services of an on-site microbiologist to conduct daily
efficacy testing of product, and to conduct environmental
monitoring of the processing facility. In addition to
independent laboratory analysis which tests for banned
substances and chemicals, the on-site laboratory tests daily
for pathogens with PCR, ELISA, and other rapid testing
methods.
|
Independent
certification
(Return to iPura
Value Points)The iPura
Food Safety and Quality Service Program requires an
independent certification of its food safety and quality
plan for each of its licensees. The iPura Program
currently recognizes the BAP Certification by the
Aquaculture Certification Council, and the Safe Quality Food
Certification (SQF level 3) by the Food Marketing Institute
as qualified requisite programs.
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Packaging within a
cleanroom
(Return to iPura
Value Points)All iPura
packaging takes place in a cleanroom environment. We control
the environment utilizing unilaminar airflow, positive air
pressure, and HEPA filtration to reduce cross-contamination.
In addition, the ambient temperature of the processing room
is controlled to suppress microbial proliferation on the
product and food contact surfaces.
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Chlorine free
(Return to iPura
Value Points)Chlorine and/or
its toxic derivatives are never used by Global Food
Technologies.
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Temperature monitoring
against temperature abuse
(Return
to iPura Value Points)iPura
master cartons are tagged with a monitoring device to
monitor temperature and prevent abuse. The temperature
sensor allows the minute-by-minute monitoring of cold chain
logistics.
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| Protection against
cross contamination
(Return to iPura
Value Points) Our packaging of individual portions of fresh and frozen
seafood assures that the highest standards of safety and
quality are maintained. Additional measures include control
of the processing environment utilizing unilaminar airflow,
positive air pressure, and HEPA filtration to minimize
cross-contamination. In addition, the ambient temperature of
the processing room is controlled to suppress microbial
proliferation on the product and food contact surfaces.
|
Traceability with a
point of origin marker
(Return to iPura
Value Points)Each master carton
is tagged with an iPura identification marker that
allows immediate identification to source, date and batch.
|
Security authentication
against counterfeiting
(Return
to iPura Value Points)Anti-counterfeit measures are implemented with
authentication labeling and Intaglio technology on all iPura
products. This maximum security measure is taken to assure
the highest level of safety and security to customers around
the world.
|
Insurance against
regulatory intervention and product recall
(Return
to iPura Value Points)All
products that carry the iPura seal are insured
against regulatory intervention and product recall at all
stages in the distribution chain. This unique insurance
coverage is attached to the product and indemnifies each
stakeholder in the chain of possession, a new paradigm in
perishable food product insurance.
|
Value Created Freshness
Sealed
(Return
to Our iPura Value Points)Our
organic clean step reduces the microbiological load which
promotes a cleaner, safer, fresher product. Packaging of
individual portions of fresh and frozen seafood assures the
freshness and quality of the product.
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| The iPura Food Safety
and Quality Service Contract
(Return
to iPura Value Points)
The iPura contract is a service and
licensing agreement between Global Food Technologies, Inc. a
U.S. Corporation, and a food processor. For a negotiated
fee, the iPura Licensing Contract guarantees that
Global Food Technologies executes the iPura Food
Safety and Quality Service Program on a daily basis.
As a pre-requisite, The iPura Program requires an
independent certification of its food safety and quality
plan for each of its licensees. In addition to meeting
regulatory and environmental standards, the iPura program
implements a daily regimen which includes microbial
intervention with the application of antimicrobial ice
introduced at critical control points followed by an organic
wash before the product enters the pressure chambers
described in company patents. Additional measures include
control of the processing environment by utilizing
unilaminar airflow, positive air pressure, and HEPA
filtration to reduce cross-contamination. In addition, the
ambient temperature of the processing room is controlled to
suppress microbial proliferation on the product and food
contact surfaces. Packaging, temperature monitoring and
traceability provide additional controls throughout the
distribution chain.
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Links
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